Thursday, August 19, 2010

SMS BUNDLES-the new race!

Pakistan is currently under severe conditions due to the natural disasters of flood and it’s after affects. People have lost their homes and there is shortage of food, pure water and other necessities of life. Soon this shortage is to hit the urban areas of the country as well. Different products will become really expensive but one thing which you will still get in bundles in cheaper rates is the SMS bundle packages for you mobile phone connection.
Yes it is true because Pakistan stands among those countries where the SMS service is really cheap. All the Cellular Mobile Operator’s provide different SMS bundle packages to their customers. These packages are not mandatory but they are so much attractive that mobile phone users cannot stay without activating one in their mobile phone connection. Offering SMS bundle packages is a race now and every day we see Warid, Ufone, Mobil ink, Telenor and Zong coming up with different SMS bundle offers.
These SMS bundle offers are both good and bad for the mobile phone subscribers in Pakistan. The good part is this that people can communicate easily with each other through text messaging on cheaper rates and the bad part is that the youth of Pakistan is wasting a lot of time on it. They cannot concentrate on their studies and they take less interest in sports and other activities due to which their IQ level is also declining.
Ever since the SMS bundle packages race started, a big revolution has been experienced in the telecommunication industry of Pakistan is making a lot of money through these packages
The Pakistan Economy Watch (PEW) has said that SMS packages offered by different mobile operators have become a source of inconvenience for the public. Many are misusing the facility of unlimited packages provided against payment of few rupees.
But I believe many of these offers are nothing but deceit and violation of consumer rights as they have many hidden charge .I strongly feel that ethics should not become victim of business expansion. Corporate social responsibility shouldn’t be propagated but also practiced.

No comments:

Post a Comment